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Framing communication: Communicating the antismoking message
There is a need to effectively communicate the antismoking issue across all ... intentions to quit smoking interacted differently to framed messages. These.
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The Communication Effects of Audience Situation and Message
Keywords: Message framing, audience situation, communication effect ..... communication: communicating the antismoking message effectively to all smokers.
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Download this PDF file - International Journal of Communication
particular health behavior, loss-framed messages can be more effective. ... communicate health messages in which individuals are blamed, and the second most frequent frame ...... Framing communication: Communicating the antismoking.
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Strategic communication and anti-smoking campaigns - UTS ePRESS
anti-smoking campaigns in a strategic rather than tactical frame. .... messages on cigarette packages can be effective in inducing anti-smoking attitudes.
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communicating health messages a framework to increase the
11 The ADD framework for effective health communication ... Communicating such messages effectively is not an easy task. While the health challenges ..... Is your message framed in terms of the benefit gained or the loss of ... ures, cessation programs and other anti-smoking messages have helped to reduce smoking ...
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Title Evaluating the effectiveness of antismoking framing in mass
of antismoking message on a mass media campaign. Results .... without effective prevention or campaigns (5). 1.2 Mass .... communicate about reality” (31).
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Gain or Loss: How to Frame an Antismoking Message?
Sep 5, 2015 ... Attention given to gain or loss framed messages was gathered using Tobii 2150 .... containing text are more effective in communicating the risks associated with smoking, .... Journal of Health Communication, 12(7), 645-649.
[ 1-s2.0-S1877042815049204-main.pdf?_tid=9f952fde-571a-11e5-8455-00000aacb362&acdnat=1441820936_eb601342305f421434bc7cff67b4b7e6 - Read/Download File

Download File - Communication Research and Training Center
losses or gains. This study, guided by message framing theory and exemplification theory, ... frames in FASD communications, this study leverages health research in the .... dence that gain or loss frames would effectively motivate people to ..... Communicating the antismoking message effectively to all smokers. Journal of ...
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communicating health messages a framework to increase the
02 COMMUNICATING COMPLEX HEALTH MESSAGES. CONTENTS ... Effective communication means conveying messages in a way that improves our abil- ..... Is your message framed in terms of the benefit gained or the loss of .... The Thai Smoking Kid anti-smoking campaign used children to deliver an anti-smok-.
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Effects of Message Framing and Visual-Fear Appeals on Smoker
2Department of Communication, University of Connecticut, Storrs, Connecticut, USA ... message framing and visual-fear appeals embedded in antismoking ads may ...... Communicating the antismoking message effectively to all smokers.
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The Constructionist Approach to Framing: Bringing Culture Back In
different ways, and [that] communications theory must be sensitive to these differ- ences'' (Neuman .... content, while there is also the frame that indicates how the message should be ...... antismoking message effectively to all smokers. Journal  ...
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Reactance and Public Health Messages: The Unintended Dangers
Sep 24, 2015 ... 1Department of Communication, University of Oklahoma, USA ... Keywords: psychological reactance, message framing, anti-smoking PSAs. 1. ...... somewhat effective at motivating smokers to consider quitting, it is important to note that this type of PSA also .... Communicating threats to attitudinal freedom.
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Do Loss-Framed Persuasive Messages Engender Greater Message
framed messages engender slightly but significantly greater message engagement ... D. Jensen is an Assistant Professor in the Department of Communication at Purdue University. ...... Design and evaluation of effective persuasive heart disease prevention ... cognitive and affective responses to anti- smoking messages.
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anti smoking advertisement's message valence - Macrotheme
message valence/framing of anti smoking advertisement will be best suitable for college student .... that a negative anti-smoking message was more effective than a positive .... According to them, it was useless to attempt to communicate.
[ 16VilMR27.32040811.pdf - Read/Download File

Health Communication - Tobacco Labelling Regulations
Effects of Message Framing', Health Communication, 23:2, 117 — 127. To link to this .... new warnings have more diverse antismoking messages and include content that ... effective than loss-framed messages in encouraging the use of child ...
[ Canada-2008-Adolescents-Perceptions-of-Canadian-Cigarette-Package-Warning-Labels...-Health-Commun-Goodall-and-Appiah.pdf - Read/Download File

A study of the effect of message framing on oocyte donation
Oct 3, 2009 ... effective than gain-framed messages that emphasized the medical benefits of getting a ...... Framing communication: communicating the antismoking message effectively to all smokers. J Community Psychol. 2002;30:433–447 ...
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The Behavior-Image Model - Health Education Research
Mar 21, 2007 ... message framing and health communication [48]. Lacking are ...... communication: communicating the antismoking message effectively to.
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Up in Smoke: How Antismoking Advertisements Have Changed
58 — The Elon Journal of Undergraduate Research in Communications • Vol. .... tion, 6.6 percent of smokers who quit within that time frame reported having seen or ... In order for antismoking messages to be effective among youth, it was ...
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Gain and Loss Frames 1 The Relative Effectiveness of Gain-Framed
for effective health communications. Armonk, NY: ... A variety of persuasive communications and interventions have been explored as possible means to ... compared the effects of gain- and loss-framed messages on the snack choices of kindergarteners, ...... Adolescents' Response to Antismoking Advertising Campaigns.
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Need for Cognition Moderates Responses to Framed Smoking
Many anti-smoking messages emphasize the negative consequences of con- tinuing to use tobacco. ... more effective than loss-framed messages in promoting smoking-cessation behaviors. Previous ...... more effective warnings. Journal of Health Communication, 4, 95-104. ... Communicating about health: Message framing ...
[ pub21_Stewardetal2003Needforcognitionmoderatesresponsestoframedsmokingcessationmessages.pdf - Read/Download File

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